The Lystmark Company’s General Privacy Policy
Last Updated: 11/05/2024.
This Privacy Policy ("Policy") explains how Lystmark Company LLC and its subsidiaries or affiliates, collectively d/b/a The Lystmark Company or Lystmark (”Lystmark,” "Company," "we," "us," or "our") collect, use, share, and protect personal information when you access or use our websites, software platforms, products, applications, and services. By using our services, you agree to the collection, use, and disclosure of your information as described in this Policy. If you do not agree with these practices, please do not use our services.
Scope of Policy
This Privacy Policy applies to your access to and use of Lystmark.com and any other websites, applications, or services operated by Lystmark or its affiliates. By using Lystmark.com or any related sites, you agree to the data practices outlined in this Policy, as well as any additional privacy terms that may apply to specific services provided by The Lystmark Company or its subsidiaries.
1. Information We Collect
We collect the following types of information to operate effectively and provide the best experiences for our users:
- Personal Information: Information that identifies you as an individual, such as your name, email address, billing information, company name, and any other identifiers you voluntarily provide.
- Usage Information: Data about how you interact with our services, including log data (IP address, browser type, access times), activity data (pages viewed, actions taken), and device information (device type, operating system).
- User-Generated Content (UGC): Content that you upload or submit through our services, which may include property data, transaction records, notes, and other information relevant to your use of the platform.
- Analytics Data: Anonymized and aggregated data derived from user activity, which may be used to enhance and develop our products and services.
2. How We Use Your Information
We use the collected information to operate, manage, and improve our services, as well as for the following purposes:
- Service Delivery: To provide, maintain, and enhance our software platforms, tools, and services, including processing transactions and managing user accounts.
- User Support: To respond to user inquiries, provide technical assistance, and improve user support operations.
- Analytics and Improvement: To analyze usage patterns, user engagement, and service performance. We may also use anonymized and aggregated data from your User-Generated Content for internal analytical purposes, helping us refine our services, develop new features, and improve overall user experience.
- Communication: To send notifications, updates, and relevant communications regarding our services, including changes to policies, terms of service, or important security information.
- Legal Compliance and Security: To comply with applicable legal obligations, enforce our Terms of Service, and protect the rights, property, and safety of Lystmark, our users, and the public.
3. Sharing and Disclosure of Information
We may share your information as necessary to provide our services and in the following situations: